Accra, Ghana – The Institute of Public Relations (IPR), Ghana, has unveiled a robust line-up of activities to mark this year’s World Public Relations Day, celebrated globally on July 16. This year’s theme, “Building bridges and navigating polarisation,” underscores the critical role of public relations in combating misinformation and rebuilding trust in institutions.

World Public Relations Day is observed annually to highlight the contributions of the PR profession to society, particularly in the areas of transparency, strategic communication, and stakeholder engagement. The July 16 celebration commemorates the birth of Ivy Lee, widely regarded as the father of modern public relations.

Month-Long Activities Across the Country

Under the leadership of IPR Ghana President Ms. Esther A. N. Cobbah, the Institute has outlined a series of activities throughout the month of July to engage practitioners, students, stakeholders, and the general public:

Webinar: “PR and Our Stakeholders – Bridging the Gap”

Executive Breakfast Meeting: With CEOs, government ministers, and high-level decision-makers

Panel Discussions and Thought Leadership Forums: Focusing on truth-telling, governance, and development communication

Youth and Student Engagements: Outreach to communication and journalism students nationwide

Media Collaborations: Nationwide interviews, features, and op-eds to raise PR awareness

IPR Community Impact Projects: Pro bono PR support for NGOs and underserved institutions

Celebrating IPR’s National Footprint: Inauguration of Northern and Middle Belt Chapters

National Survey: On the aspirations and development needs of young PR professionals

Strategic Partnerships: With the DVLA and Ghana Health Service for thought leadership and advocacy

Digital Campaign: Promoting the strategic value of public relations across sectors

ALSO READ  SONA: PRINPAG Calls For Stronger Media Support And Economic Stability For Media Organizations

Participation in the maiden conference of the National and Regional Public Relations Officers of Ghana Health Service

“These initiatives reflect IPR, Ghana’s commitment to elevating the profession, building national capacity, and advancing the strategic relevance of PR in governance and development,” said Peter Martey Agbeko, Chair of IPR’s International Relations Committee and member of the Governing Council.

ABOUT INSTITUTE OF PUBLIC RELATIONS, (IPR) GHANA 

The Institute of Public Relations, Ghana (IPR, Ghana), is a professional body for public relations practitioners in Ghana. It was founded in 1972 and registered as a professional body under the Professional Bodies Registration Decree, 1973 (NRCD 143). Among its roles, IPR, Ghana exists to provide a professional structure for the practice of public relations and enhance the ability and status of its members as professional practitioners.

For more information, visit www.iprghana.org


AMA GHANA is not responsible for the reportage or opinions of contributors published on the website.

LEAVE A REPLY

Please enter your comment!
Please enter your name here