Author: Peter Martey Agbeko || APR
On Tuesday, January 22, I had the distinct privilege of joining a delegation from the Institute of Public Relations (IPR), Ghana, to pay a courtesy call on His Excellency President John Dramani Mahama at the nation’s seat of government.
This iconic edifice, depending on the political party in power, is alternately referred to as the Flagstaff House or the Jubilee House.
Under the current National Democratic Congress (NDC) administration, it is called the Flagstaff House. In contrast, when the New Patriotic Party (NPP) is in power, it is designated as Jubilee House. This “musical chairs” of nomenclature reflects deeper political dynamics that, one hopes, will eventually stabilise, giving this important seat of power a singular, enduring identity.
The IPR delegation was led by its President, Esther Amba Numaba Cobbah, and included notable figures such as Mr. Mawuko Afadzinu, the immediate past President, alongside other members of the Institute’s Executive Council.
Significantly, President John Dramani Mahama is not only an esteemed statesman but also a proud Fellow of the IPR and an advocate for the profession. Esther Cobbah, on her part, serves as a member of the Governing Board of the International Public Relations Association (IPRA) and is a towering figure in public relations, poised to take on an even more pivotal role in the global activities of the organisation.
As a long-standing member of the IPR Council and current Chair of the International Relations Committee, I was thrilled to participate in this historic visit to meet the President.
The meeting, held in the imposing yet welcoming environment of the Flagstaff House, was both productive and encouraging. President Mahama was joined by key members of his team, including Chief of Staff Julius Debrah; Retired Commissioner of Police Nathan Kofi Boakye, Director of Operations at the Presidency; Dr. Callistus Mahama, Executive Secretary to the President; Mrs. Joyce Bawah Mogtari, Presidential Adviser and Special Aide; Stanislav Xoese Dogbe, Deputy Chief of Staff (Operations); Shamima Muslim, Deputy Presidential Spokesperson; and Mr. Seth Terkper, Presidential Advisor on the Economy. The Member of Parliament for Abura Asebu Kwamankese, who also serves as Acting Spokesperson to the President, moderated the meeting. This impressive line-up underscored the significance of the visit.
President Mahama warmly received the delegation and expressed his enthusiasm for the work of the IPR. He reaffirmed his commitment to supporting the Institute’s activities, recognising the critical role public relations plays in national development.
Esther Cobbah seized the opportunity to congratulate the President on his re-election and offered the IPR’s professional expertise to support Ghana’s development agenda. She also made a formal request for a permanent office for the IPR in Accra, akin to the Ghana Journalists Association’s Press Centre. President Mahama responded positively, assuring the delegation that he would look into the matter.
Additionally, the delegation extended an invitation to the President to serve as Special Guest of Honour at the upcoming International Public Relations Association (IPRA) Gala in October. The President indicated his willingness to attend the event, which will be hosted in Accra.
A Global Spotlight: The Upcoming IPRA Gala
A highlight of the meeting was the announcement that Ghana will host the prestigious IPRA Gala in October 2025. Esther Cobbah formally introduced this milestone event to President Mahama, seeking government support to ensure its success. The IPRA Gala, organised annually by the International Public Relations Association, celebrates excellence in public relations by showcasing innovative campaigns and recognising professionals and organisations that uphold the highest standards in the industry.
The African Public Relations Association (APRA), the regional PR body, will partner with IPRA and IPR to host this grand event. APRA’s involvement underscores the importance of regional collaboration in promoting excellence in communication.
The event is set to take place at the luxurious Mövenpick Ambassador Hotel in Accra, which is partnering with IPR to deliver a world-class experience for attendees. President Mahama’s pledge of government support highlights Ghana’s growing reputation as a hub for international conferences and events, further cementing the country’s role in the global public relations and communications landscape.
The Role of IPR, IPRA, and APRA
The Institute of Public Relations (IPR), Ghana, is the leading professional body for public relations practitioners in the country. Its mission is to enhance professional development, uphold ethical standards, and advocate for effective communication in nation-building. Through training programmes, seminars, and forums, the Institute equips its members with the skills and knowledge needed to excel in the dynamic field of public relations.
The International Public Relations Association (IPRA), founded in 1955, is a global organisation dedicated to advancing public relations practice worldwide. IPRA fosters the exchange of knowledge, best practices, and ideas among communication professionals. Flagship events such as the IPRA Golden World Awards and the annual Gala celebrate excellence and innovation across diverse industries and regions.
The African Public Relations Association (APRA) serves as a regional body promoting the practice of public relations in Africa. APRA’s collaboration in hosting the IPRA Gala underscores the importance of building bridges between global and regional PR practitioners, fostering cross-cultural exchange and collaboration.
Building Bridges through Communication
The visit to the Flagstaff House was more than a ceremonial gesture; it symbolised the enduring partnership between the IPR and the government of Ghana. As Chair of the International Relations Committee, I am particularly optimistic about the collaborative opportunities ahead, both within Ghana and on the global stage. Events like the IPRA Gala highlight the transformative power of public relations in fostering mutual understanding and building bridges through communication.
As we prepare to host the world in October 2025, the IPR remains committed to showcasing Ghana’s capacity to lead, inspire, and innovate in communication. This visit to the seat of government was a significant step, and with the support of leaders like President Mahama, the future of public relations in Ghana is promising.
