Digital Media Consultant Kelly Nii Lartey Mensa has accused foreigners of manipulating social media trends to favour particular people and some countries.
The media expert in a write up laid out certain instances where Nigerian artistes, foods, comedy, football are fixed on social media trends especially on Tiktok whiles Kwaku The Traveler (Song by Black Sheriff) is not featured in TikTok trending music or videos, even though people have flooded TikTok with Black Sheriff’s content.
“The trending features are still full of Naija up and coming artistes and Naija food, Naija comedy, and Naija football. Nigeria is not going to the world cup and yet #Naijafootball is fixed on the TikTok trends and features for Ghana cos they control it. Nobody in Ghana is talking about Naija foods or Naija football. No one! We are talking about #GhanaMusic #GhanaFood and #GHfootball”, Kelly Nii Lartey Mensa wrote.
He also charged the Ministry of Communications and other related ministries to act accordingly and also push for Apple Music, Tiktok, Instagram, and other social media network to have their offices establishments in Ghana to favour Ghanaian artistes and also to avoid fake manipulation of social media trends to favour specific artistes.
Moving forward he encouraged digital media executives to stop feeding the trends with fake data for manipulation, for it is important if those doing great are seen through their hard work.
Read his post below: